- Graphic Design, Branding, Print
Eukanuba was one of several pet brands that contracted us at Salad. I was brought on originally to create a 8 page brochure for their line of healthy puppy foods, but after completion I was asked to create their styleguide as well!
I was given plain text and a few icons to start with. From here I created guidelines for icon creation, layout and the use of the Eukanaba logo. Challenges included creating designs that could fit both English and Chinese copy comfortably, and working with little guidance from Eukanaba.